Kate is a Waldorf teacher, Adult Educator, Writer and Crafter. She wanted a way to market all of her offerings in one place.
Her challenges were:
The website had to be flexible for selling her book, promoting and selling tickets to her crafting and movement events and she wanted to be able to sell downloadable patterns for her craft projects.
She wanted her blog imported from WordPress.com.
The design of the site needed to be extremely easy so she could do the updates herself.
A new responsive theme was created using the Genesis Framework. Custom forms using the product field were built in Gravity Forms with a Stripe API. Her previous blog was imported. Mailchimp was implemented for her email marketing and a custom template was created to match the website. I conducted training classes which I taped so she could watch again. She now is creating her own forms for her classes and patterns. She had no problem learning WordPress and can’t believe how easy it is!